Adidas Originals x Dele Alli
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Adidas Originals  x  Dele Alli
Adidas Originals  x  Dele Alli
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London Vibe für die Filmkooperation Adidas Originals x Footlocker Europe

Official Adidas Originals Film with Dele Alli for the new EQT in London

The official promotional film campaign for the new EQT sneaker from Adidas Originals, which was launched in August 2017 in London, UK. As a longtime Adidas team member and one of the most talented English soccer players, Dele Alli is the perfect brand ambassador for the advertising film campaign. The revolt for production in London was huge. The film production with Dele Alli was one of the attractions at this time in the metropolis and in cooperation with the Adidas Group from Herzogenaurach and Footlocker Europe from London we have realized this advertising film campaign.


Emma.Film has already been involved in a number of commercials for companies such as BMW, Google, AdidasShore, Nike, GoPro and Mercedes Benz as a film production company. Emma.Film is based in Munich and has been involved in the creative process and the conceptual implementation.


The advertising campaign for Adidas Originals shows the link between London and the sports brand and is represented with the Adidas Creator Dele Alli. In the world metropolis the new Adidas Originals series is shown to the public. For Adidas, the year 2017 is dominated by its EQT Runner classics from the 1990s. The new EQT support family can be more than just retro. The crossover of 1993 and 2017 unites the classics with the Boost & Primeknit technology of the present.


Produced by EMMA.FILM

Customer: Adidas Group / Adidas AG / Footlocker Europe

Protagonist: Dele Alli / Tottenham Hotspur


© 2017

  • Directing DP
    Maximilian Hillmer/
  • Executive Producer
    Katja Heinrichs/ Bauke Loodbrink/ Roos Van Lunteren/ Royke Jhagroe/ /
  • Assistant Accountant
    Michelle Carter/
  • Assistent Creative & Glitcher
    Karl Schulze/
  • 2nd Unit DP
    Sam Brooke/ Adam Landfilder/
  • Photographer
    Max Turner/
  • Helping Hand
    Glenn Bennet/
  • 1. AD
    Sarah Harding/
  • People
    Abdou Sarr/ Ana Camargo/ Aneesha Dewshi/ Annemarie Lobbezoo/ Ashley Morrison/ Char Ellesse/ Charley Van Purpz/ Charlie Palline/ Chris Chang/ Christin Kluge/ Davide Colonna/ Demi Mantell/ Dionne Helene/ Emmanuel Adjerese/ Enzo Rossi/ Ethan Richards/ Francisca Baker/ Franklin Boetang/ George Sullivan/ Georgia Sharp/ Harry Hickford/ James Else/ Jamie Knight/ Jane Preston/ Jennifer Keane/ Jess Gavigan/ Jillian Reilly/ Jort Reinders/ Katie Jennings/ Kez Brown/ Kishan Patel/ Kitty Cowell/ Ludwig Gamp/ Matt Hargreaves/ Matt Taylor/ Mikill Pane/ Morgan Weekes/ Nas Abraham/ Nathaniel Thomas/ Poet Stewart/ Reece Sanders/ Ronal Raichura/ Rose Keezy/ Sam Baker/ Sara Evans/ Steff Plaetz/ Steve Bryden/ Terence Sambo/ William Hannah/ Martin Francis-Bates/ Joshua Francis-Bates/